Convert that Big Idea into a Business

By February 19, 2015Life Lessons

Yes! That is a brilliant idea you’ve just conceived. Fantastic. Now what?

Mary Kay Ash once said, “Ideas are a dime a dozen. People who implement them are priceless.” Perhaps you’ve come to realize that having a great business idea is a lot easier than bringing that idea to life. Don’t give up though! We’ve got 6 tips to help you breathe life into your next big thing:

1. Write It Down

If you’re anything like me, you have hundreds of ideas running through your head at any given time. Write them down, then flesh out the main idea by answering this: What problem does this product/service solve? Every viable product addresses a need: to be entertained, to be nourished, to be educated, and so on. If you can’t easily identify what need is being satisfied, move on to the next idea.

2. Research It

Take the time to really dig. Is this perceived problem something real? Who is your target market? What would someone pay for your productized idea? What would it cost you to produce? Is the product viable?

3. Roadmap It

Breathing life into a business idea requires deliberate action not impulse. Create a business plan. The Small Business Administration has a resource center to help get you started.

4. Hone it

Cultivate the sales language you need to wrap around your product or service. Be concise. If you can’t simply, yet completely, explain it, then go back to step 1.

5. Prototype It and Test Market It

Make your idea tangible and then pitch it. Go ahead and start with people you know. It’s ok if this first sale involves no actual exchange of money. You want to get your product or service into someone’s hands for honest feedback.

6. Finance It

Do you know the adage: it takes money to make money? Armed with your research, your test run and your business plan, what are your financing options? Is a small business loan the way to go? Will you pursue funds from an angel investor or a venture capitalist?

Still not sure you’re ready? That’s ok too. Find a mentor who can help guide you through this process. We’d be happy to fill that role for you! Contact Us and we’ll set up a time to talk.

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About Bree Whitlock

I am passionate about helping you create the life of your dreams by sharing tips, tools, and strategies to help you start or grow a business and improve your life. I’m here to help you experience happiness and joy… the easy breezy way. I have spent the past four years mastering the business tools and marketing strategies you will need to succeed in business. And have spent a lifetime pursuing spiritual growth, health, and happiness and I am ready to help you unlock your unique talents so you can shine! I help people define their perfect life and create a plan for designing a business that helps them fulfill their wildest dreams. I believe that every business owner must be skilled not only in business strategies and marketing but also be deeply committed to personal development and have a healthy sense of humor. Through my videos, programs, and services, you will learn the skills you need to succeed in business as well as practical tips on how to create a rich and easy breezy life. You will get results and have fun along the way.

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